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Founded in 2009, Backstage Academy are renowned for being a centre of excellence for backstage training, specialising in degree courses, professional short courses and bespoke training programmes for the live events industry.
We were approached to create a series of booklets for Backstage Academy. The booklets main goal were to advertise and inform of the multiple courses which the Academy offered.
It was vital that the booklets were visually striking in order to attract potential students to not only pick them up, but to entice them to continue reading. The booklets content needed to be clear and concise whilst maintaining trendy and aesthetic visuals to ensure the message was delivered without losing interest. This was executed by keeping the colour swatches minimal, combining a simple black and white palette with orange accents to create a contrasting, striking appearance. We also took advantage of the excellent photography which was provided by Backstage Academy throughout the booklets, including full page images where possible which also served the purpose of easily distinguishing the different sections.
What did we do?
Short Courses Guide